Trying to guess what the (mass) audience wants and then trying to satisfy that is usually a bad recipe for getting something good.
Aaron Sorkin
So many of the recipes that I come up with have a story. I'm a blogger. It flowed very naturally out of me, but I also knew this was a way to set my recipes apart. A, they are always using interesting ingredients but B, there is always a story behind it.
Aarti Sequeira
I'm encouraged because you pick up any food magazine and there's two or three recipes involving Indian spices.
I simplify the spices. I'm the same way as everybody else: if I look at a recipe and there's ten spices in it, I'm going to have to think long and hard about when I'm going to be able to make that... so I try to simplify the spices to three or four.
It was improv that really helped me start coming up with recipes and just believe in my instincts. That's why the first recipe I made up was 'I Ain't Chicken Chicken' because I finally felt bold and fearless in the kitchen, which was an entirely new feeling for me.
I always hated watching cooking shows where the chef would use ingredients that I couldn't get my hands on, cooking implements that I couldn't afford, recipes that I could never have access to.
Adam Richman
For me, it's simple: easy recipes equal more family time.
Adam Thielen
I am not a cook at all. It wasn't difficult to play a chef because it was not about knowing recipes. I just had to look comfortable in the kitchen.
Aditya Roy Kapur
My books are easy to use and real - and guess what, I sometimes use convenience food in my recipes!
Ainsley Harriott
I research best practices and recipes for success and failure to craft personalised policies for my city.
Aja Brown
For me, whether it's in a book or on T.V., a recipe has to be simple. I have a short attention span, so to open a cookbook and see a recipe that goes on for three to four pages, well, I've lost interest.
Al Roker
The golden recipe for creating jobs is learning what kinds of people companies need and feeding them with training programmes.
Alain Dehaze
I come at it from a different angle of attack with each novel, searching for the technological texture the story demands. There isn't a recipe; it's more of an instinct.
Alastair Reynolds
Argentina should grow with a project of its own and implemented by Argentines, not dictated by foreigners with old recipes that always fail.
Alberto Fernandez
Sometimes I look up a recipe for chicken and tomatoes and end up cooking pork. The inspiration gets lost in translation.
Alex Guarnaschelli
I baked the coffee cake recipe from 'The Joy of Cooking' over and over again when I was a kid.
I love 'The Gourmet Cooking School Cookbook' by Dione Lucas. A huge source of information and inspiration. The book is organized by menu, and the recipes are unusual and exciting.
We're not going to persuade people in the developing world to go without, but neither can we afford a planet on which everyone lives like an American. Billions more people living in suburbs and driving SUVs to shopping malls is a recipe for planetary suicide. We can't even afford to continue that way of life ourselves.
Alex Steffen
At Harvard, where students tend to respond to real-world celebrities with the vague sense that they could do a better job themselves, the recipe for celebrity is complex.
Alexandra Petri
One of the things that often frustrates me with cookbooks is that there are one or two recipes that are really good and the rest of them are not so great.
Alicia Silverstone
Jeff Smith was the Julia Child of my generation. When his television show, 'The Frugal Gourmet,' made its debut on PBS in the 1980s, it conveyed such genuine enthusiasm for cooking that I was moved for the first time to slap down cold cash for a collection of recipes.
That's the ultimate goal of most turkey recipes: to create a great skin and stuffing to hide the fact that turkey meat, in its cooked state, is dry and flavorless. Does it have to be that way? No. We just have to focus on what the turkey is and what the turkey needs.
Recipe writers hate to write about heat. They despise it. Because there aren't proper words for communicating what should be done with it.
I have developed recipes that are diabetes-friendly for my restaurant menus.
If there were some recipe that would make all of our children really sane and civic-minded and hugely intelligent, I think we'd probably all do it. But I don't know that there is a recipe for creating that.
The first recipe for happiness is: avoid too lengthy meditation on the past.
The making of the Barack Obama franchise far exceeded the skill set of Washington's best. In fact, the recipe for Mr. Obama's global popularity can be attributed less to political minds and chance than to the enduring power of Hollywood.
A five-pound boneless rolled-and-tied breast of veal, like any other piece of meat fit for braising, can come in many shapes and sizes. So recipe times aren't uniformly applicable. A long and thin tied roast will cook more quickly than its stouter, football-shaped cousin.
Closing one's eyes is not a recipe for peace. It is a simple way to embolden aggressive personalities.
No one gave me a recipe for how to create company culture. I wish I had had one.
My son loves my carbonara. I've tried to master that recipe - it's very simple but very delicate. Once prepared it must be eaten quickly.
I can cook to please people, but it's quite conventional. I make a good sponge cake. I find it hard to follow recipes.
Soup is really easy to make: you can take basil, celery, acorn squash and boil them and then put them in the blender with sea salt. It's delicious and only takes about 15 minutes. You can make it the night before. It's kind of like making baby puree, and there are a ton of super easy recipes.
I feel that gender balance in the work environment is actually the best recipe for success.
All around us right now, tucked into the valleys and along the coasts, bookshops glow in the winter light. Think of them like singular, magical, and multi-dimensional recipe boxes. They wait for us to pluck out a card, to stand over the stove, to start cooking.
I could not be more thrilled to be writing about the recipes I love and think are essential to any novice home cook, professional, and somewhere in between.
Always look for the best ingredients, treat the food you cook with respect, always read the entire recipe first, be organized, and have fun.
A mixture of admiration and pity is one of the surest recipes for affection.
As we learned after President Herbert Hoover signed the Smoot-Hawley tariff at the outset of the Great Depression, vibrant international trade is a key component to economic recovery; hindering trade is a recipe for disaster.
The painter, sculptor, writer, and musician are protected by law. So are inventors. But the chef has absolutely no redress for plagiarism on his work; on the contrary, the more the latter is liked and appreciated, the more will people clamour for his recipes.
I love it when someone tries a recipe of mine and posts a picture of the finished product. Completely rewarding. It makes my day every time.
I launched Little Lights of Mine because I was a young, 23-year-old new mom. I was home at the time and looking for direction. I started the blog as a place to just share everything. It quickly turned into a food-based blog where I would share all of my favorite recipes.
We also can't try to take over and rebuild every country that falls into crisis. That's not leadership; that's a recipe for quagmire, spilling American blood and treasure that ultimately weakens us. It's the lesson of Vietnam, of Iraq - and we should have learned it by now.
I refuse to believe that trading recipes is silly. Tuna Fish casserole is at least as real as corporate stock.
As Trotsky didn't exactly say, you may not be interested in electronic snoops, but snoops are interested in you, whether or not you keep Coke's secret recipe on your iPhone.
You can't live someone else's expectations in life. It's a recipe for disaster.
The great American food writer M. F. K. Fisher once wrote an essay called 'The Anatomy of a Recipe.' To have a good anatomy, in her view, a recipe should have a sense of logical progression. She despaired of recipes with 'anatomical faults,' where the reader is told to make a cake batter and only then to grease the loaf pans.
I appreciate recipes that tell you what can be changed and what must remain fixed. 'The Zuni Cafe Cookbook' by the late Judy Rodgers is superb at this.
What strikes me, the more I cook, is that the best recipes are ones where the basic anatomy is so sound it will survive multiple adjustments. When a recipe has good bones, you can change the seasoning, double the garlic, swap lime for lemon, and it still turns out delicious.
A recipe is not an exact formula, but it does need a certain structure. When the bones are right, you can dress it in many ways.
