I made a conscious decision not to tell anyone in my life. Now I tell people - don't tell anyone your idea until you have invested enough of yourself in it that you are not going to turn back. When a person has an idea at that conception moment it is the most vulnerable - one negative comment could knock you off course.

Sara Blakely

Don't be intimidated by what you don't know. That can be your greatest strength and ensure that you do things differently from everyone else.

Sara Blakely

Strength Great Your

We don't have the luxury of time. We spend more because of how we live, but it's important to be with our family and friends.

Sara Blakely

Time Family Wit

We can make the world a better place, one butt at a time.

Sara Blakely

Time World Tim

My dad encouraged us to fail. Growing up, he would ask us what we failed at that week. If we didn't have something, he would be disappointed. It changed my mindset at an early age that failure is not the outcome, failure is not trying. Don't be afraid to fail.

Sara Blakely

Failure Courage Change

Shapewear is the canvas and the clothes are the art.

Sara Blakely

Art Wear T

It's important to be willing to make mistakes. The worst thing that can happen is you become memorable.

Sara Blakely

You Worst Thing Worst

Money is fun to make, fun to spend and fun to give away.

Sara Blakely

Money Way UN

I failed the LSAT. Basically, if I had not failed, I'd have been a lawyer and there would be no Spanx. I think failure is nothing more than life's way of nudging you that you are off course. My attitude to failure is not attached to outcome, but in not trying. It is liberating.

Sara Blakely

Life Failure Attitude

I cut the feet out of control top pantyhose one night, threw them on under my white pants and realized that the toning and shaping was perfect and that the hosiery material is thin enough that I could make shape wear out of it.

Sara Blakely

White Wear UN

I think failure is nothing more than life's way of nudging you that you are off course. My attitude to failure is not attached to outcome, but in not trying. It is liberating. Most people attach failure to something not working out or how people perceive you. This way, it is about answering to yourself.

Sara Blakely

Work Life Failure

I feel like money makes you more of who you already are.

Sara Blakely

Money You Who

I got a call from the Oprah Winfrey Show. Oprah had chosen Spanx as one of her favorite products in 2000. I had boxes of product in my apartment and I had two weeks notice that she was going to say she loved it on TV and I had no shipping department.

Sara Blakely

Men Love Art

I grew up in a house where my father encouraged my brother and me to fail. I specifically remember coming home and saying, 'Dad, Dad, I tried out for this or that and I was horrible,' and he would high-five me and say, 'Way to go.'

Sara Blakely

Home Courage Age

Eminem's 'Lose Yourself' is my go-to song to pump myself up if I'm having a tough time or if I get really nervous right before a speech.

Sara Blakely

Time Yourself Yours

You've got to embrace what you don't know.

Sara Blakely

You T Race

Don't solicit feedback on your product, idea or your business just for validation purposes. You want to tell the people who can help move your idea forward, but if you're just looking to your friend, co-worker, husband or wife for validation, be careful. It can stop a lot of multimillion-dollar ideas in their tracks in the beginning.

Sara Blakely

Work War Car

The word 'Spanx' was funny. It made people laugh. No one ever forgot it.

Sara Blakely

Funny Word UN

Where I get my energy is: 'How can I make it better?'

Sara Blakely

Where T Make

I couldn't figure out what to wear under my clothes. The body shapers were too thick at the time.

Sara Blakely

Time Were Wear

If we can put a man on the moon, we can make pantyhose comfortable.

Sara Blakely

Table T Put

I'd get kicked out of buildings all day long, people would rip up my business card in my face. It's a humbling business to be in. But I knew I could sell and I knew I wanted to sell something I had created. I cut the feet out of those pantyhose and I knew I was on to something. This was it.

Sara Blakely

When I cut the feet out of my pantyhose that one time, I saw it as my sign. I had been visualizing being self employed prior to this happening. It was my mental preparation meeting the opportunity in that moment.

Sara Blakely

I aim to be pretty - I gave up dressing to be sexy in the eighties.

Sara Blakely

Everything in our society is so purposeful.

Sara Blakely

I cut the feet off of a pair of panty hose and it allowed me to wear a pair of great strappy sandals. I didn't see lines but the hose rolled up at my feet - and that's how Spanx born.

Sara Blakely

I've always leaned toward a feminine, funky style, even in business settings. I used to paint my nails blue in 1993, before it was mainstream.

Sara Blakely

I did not like the way I looked in a pair of white pants.

Sara Blakely

The thought of my mortality - I think about it a lot. I find it motivating. It can be any time that your number's up.

Sara Blakely

I cut the feet out of my control top pantyhose to wear under these white pants and that was the ah-ha moment that started Spanx. My own butt was my own inspiration!

Sara Blakely

Don't let what you don't know scare you, because it can become your greatest asset. And if you do things without knowing how they have always been done, you're guaranteed to do them differently.

Sara Blakely

I think very early on in life we all learn what we're good at and what we're not good at, and we stay where it's safe.

Sara Blakely

My training of cold-calling and everyone under the sun telling me no, and my keeping going, was a huge part of the first two years of Spanx.

Sara Blakely

I took a Fear of Flying class, and I always missed the class, because I was always flying.

Sara Blakely

I've always had that gratitude that I had the opportunity to pursue my potential. So I think my story says that, when women are given the chance and the opportunity, that we can achieve a lot. We deliver. We can make the world a better place, one butt at a time.

Sara Blakely

Trust your gut.

Sara Blakely

My revenue was $4 million my first year in business, off of one $20 item.

Sara Blakely

I made a conscious decision not to tell anyone in my life. Now I tell people - don't tell anyone your idea until you have invested enough of yourself in it that you are not going to turn back. When a person has an idea at that conception moment it is the most vulnerable - one negative comment could knock you off course.

Sara Blakely

When I was 7, I came up with the idea of 'charm socks.' My mom would take me to buy bags of plastic charms, we would sew them on frilly white socks, and I sold them at school.

Sara Blakely

I'd never worked in fashion or retail. I just needed an undergarment that didn't exist.

Sara Blakely

When I'm bored or tired of being blonde, I'll throw on a wig. It's a lot less of a permanent way to change your look, and I have about 10 - all different colors, shapes, bobs, long hair, short, feathered.

Sara Blakely

The thing about fashion - it's like ducks going quack, quack quack. It's being dictated from above, and it just makes me want to rebel against it.

Sara Blakely

Every time I went on stage I was so terrified I almost threw up.

Sara Blakely

Within the first year of launching my company, Spanx, I decided to go over to England and cold-call Harrods, Harvey Nichols, and Selfridges the same way I had cold-called Neiman Marcus, Saks, Nordstrom, and Bloomingdale's here in the United States.

Sara Blakely

I shopped for body shapers for the first time in my life and I was horrified. They were thick - it was like wearing workout clothes and they all had a leg band on one side that showed through the pants.

Sara Blakely

I started thinking about joy. Everything in our society is so purposeful. Let's bring joy back to the experience.

Sara Blakely

My husband is such a healthy eater. Except when it comes to sweets. He never consumes anything except fruit until noon. And then from noon on he might have some brown rice and some tofu, and then, come eight or nine at night, he orders three mud-pie double-chocolate pieces of cake and eats all three of them.

Sara Blakely

Everything about my journey to get Spanx off the ground entailed me having to be a salesperson - from going to the hosiery mills to get a prototype made to calling Saks Fifth Avenue and Neiman Marcus. I had to position myself to get five minutes in the door with buyers.

Sara Blakely

I was trying to convince all these men to try to make a product that they didn't even wear! Or if they did wear them, they were not admitting it! There was the problem right there. No wonder their hosiery was so uncomfortable.

Sara Blakely

In the next decade, I see Spanx going worldwide. Everywhere. No butt left behind. It's going to be all over the world and it's going to be an aspirational brand that transcends categories. There's so many things we can improve upon and make better.

Sara Blakely

It's the power of the brand. We've never formally advertised.

Sara Blakely