Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.

Mark Zuckerberg

The biggest risk is not taking any risk... In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks.

Mark Zuckerberg

Chance World Taking Risks

By giving people the power to share, we're making the world more transparent.

Mark Zuckerberg

Power World Transparent

Move fast and break things. Unless you are breaking stuff, you are not moving fast enough.

Mark Zuckerberg

You Unless UN

A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.

Mark Zuckerberg

Your You Yin

When you give everyone a voice and give people power, the system usually ends up in a really good place. So, what we view our role as, is giving people that power.

Mark Zuckerberg

Power Good You

People don't care about what someone says about you in a movie - or even what you say, right? They care about what you build. And if you can make something that makes people's life better, then that's something that's really good.

Mark Zuckerberg

Life Good Car

The question isn't, 'What do we want to know about people?', It's, 'What do people want to tell about themselves?'

Mark Zuckerberg

Want Themselves Them

Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they're thinking and have their voice be heard.

Mark Zuckerberg

Work Works Wit

There is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future. The scale of the technology and infrastructure that must be built is unprecedented, and we believe this is the most important problem we can focus on.

Mark Zuckerberg

Technology Society Future

When Facebook was getting started, nothing used real identity - everything was anonymous or pseudonymous - and I thought that real identity should play a bigger part than it did.

Mark Zuckerberg

Art Very Used

Our philosophy is that we care about people first.

Mark Zuckerberg

Car T Philosophy

Facebook was not originally created to be a company. It was built to accomplish a social mission - to make the world more open and connected.

Mark Zuckerberg

World Ted T

Hackathons are these things where just all of the Facebook engineers get together and stay up all night building things. And, I mean, usually at these hackathons, I code too, just alongside everyone.

Mark Zuckerberg

Where Very Usual

Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.

Mark Zuckerberg

Sad Family Age

I wear the same outfit or, at least, a different copy of it almost every day.

Mark Zuckerberg

Wear Very T

I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress.

Mark Zuckerberg

Business You Us

My goal was never to just create a company. A lot of people misinterpret that, as if I don't care about revenue or profit or any of those things. But what not being just a company means to me is not being just that - building something that actually makes a really big change in the world.

Mark Zuckerberg

Change Car World

Figuring out what the next big trend is tells us what we should focus on.

Mark Zuckerberg

Us Trend Tells

The thing that we are trying to do at facebook, is just help people connect and communicate more efficiently.

Mark Zuckerberg

Communication Yin Us

Bill Gates has always been a mentor and inspiration for me even before I knew him. Just growing up, I admired how Microsoft was mission-focused.

Mark Zuckerberg

Men Wing Win

All of my friends who have younger siblings who are going to college or high school - my number one piece of advice is: You should learn how to program.

Mark Zuckerberg

Our goal is not to build a platform; it's to be cross all of them.

Mark Zuckerberg

I look at Google and think they have a strong academic culture. Elegant solutions to complex problems.

Mark Zuckerberg

My goal was never to make Facebook cool. I am not a cool person.

Mark Zuckerberg

There are different ways to do innovation. You can plant a lot of seeds, not be committed to any particular one of them, but just see what grows. And this really isn't how we've approached this. We go mission-first, then focus on the pieces we need and go deep on them and be committed to them.

Mark Zuckerberg

Video is growing very quickly on Facebook. A lot of people compare that to YouTube. I think that kind of makes sense. YouTube isn't the only video service, but I think it's the biggest, and it probably makes more sense to compare Facebook video to YouTube rather than Netflix because that's a completely different kind of content.

Mark Zuckerberg

Facebook is really about communicating and telling stories... We think that people can really help spread awareness of organ donation and that they want to participate in this to their friends. And that can be a big part of helping solve the crisis that's out there.

Mark Zuckerberg

Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.

Mark Zuckerberg

Facebook is in a very different place than Apple, Google, Amazon, Samsung, and Microsoft. We are trying to build a community.

Mark Zuckerberg

We talk about this concept of openness and transparency as the high-level ideal that we're moving towards at Facebook. The way that we get there is by empowering people to share and connect. The combination of those two things leads the world to become more open.

Mark Zuckerberg

I don't have an alarm clock. If someone needs to wake me up, then I have my BlackBerry next to me.

Mark Zuckerberg

I think we basically saw that the messaging space is bigger than we'd initially realized, and that the use cases that WhatsApp and Messenger have are more different than we had thought originally.

Mark Zuckerberg

I think that people just have this core desire to express who they are. And I think that's always existed.

Mark Zuckerberg

Really, who you are is defined by the people who you know - not even the people that you know, but the people you spend time with and the people that you love and the people that you work with. I guess we show your friends in your profile, but that's kind of different from the information you put in your profile.

Mark Zuckerberg

Mobile is a lot closer to TV than it is to desktop.

Mark Zuckerberg

We don't sell data; we don't allow anyone to sell data.

Mark Zuckerberg

The only meat I eat is from animals I've killed myself.

Mark Zuckerberg

Back, you know, a few generations ago, people didn't have a way to share information and express their opinions efficiently to a lot of people. But now they do. Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they're thinking and have their voice be heard.

Mark Zuckerberg

I feel that the best companies are started not because the founder wanted a company but because the founder wanted to change the world... If you decide you want to found a company, you maybe start to develop your first idea. And hire lots of workers.

Mark Zuckerberg

If you're always under the pressure of real identity, I think that is somewhat of a burden.

Mark Zuckerberg

I started the site when I was 19. I didn't know much about business back then.

Mark Zuckerberg

The companies that work are the ones that people really care about and have a vision for the world so do something you like.

Mark Zuckerberg

I literally coded Facebook in my dorm room and launched it from my dorm room. I rented a server for $85 a month, and I funded it by putting an ad on the side, and we've funded ever since by putting ads on the side.

Mark Zuckerberg

The amount of trust and bandwidth that you build up working with someone for five, seven, 10 years? It's just awesome. I care about openness and connectedness in a global sense.

Mark Zuckerberg

A lot of times, I run a thought experiment: 'If I were not at Facebook, what would I be doing to make the world more open?'

Mark Zuckerberg

Building a mission and building a business go hand in hand. The primary thing that excites me is the mission. But we have always had a healthy understanding that we need to do both.

Mark Zuckerberg

We are a mission-driven company. In order to do this, we have to build a great team. And in order to do that, you need people to know they can make a bunch of money. So we need a business model to make a lot of money.

Mark Zuckerberg

I care about helping to address these problems of social cohesion and understanding what economic problems people think exist.

Mark Zuckerberg

Move fast with stable infrastructure.

Mark Zuckerberg

It's really easy to have a nice philosophy about openness, but moving the world in that direction is a different thing. It requires both understanding where you want to go and being pragmatic about getting there.

Mark Zuckerberg