The biggest risk is not taking any risk... In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks.
Mark Zuckerberg
By giving people the power to share, we're making the world more transparent.
Move fast and break things. Unless you are breaking stuff, you are not moving fast enough.
A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.
When you give everyone a voice and give people power, the system usually ends up in a really good place. So, what we view our role as, is giving people that power.
People don't care about what someone says about you in a movie - or even what you say, right? They care about what you build. And if you can make something that makes people's life better, then that's something that's really good.
The question isn't, 'What do we want to know about people?', It's, 'What do people want to tell about themselves?'
Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they're thinking and have their voice be heard.
There is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future. The scale of the technology and infrastructure that must be built is unprecedented, and we believe this is the most important problem we can focus on.
When Facebook was getting started, nothing used real identity - everything was anonymous or pseudonymous - and I thought that real identity should play a bigger part than it did.
Our philosophy is that we care about people first.
Facebook was not originally created to be a company. It was built to accomplish a social mission - to make the world more open and connected.
Hackathons are these things where just all of the Facebook engineers get together and stay up all night building things. And, I mean, usually at these hackathons, I code too, just alongside everyone.
Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.
I wear the same outfit or, at least, a different copy of it almost every day.
I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress.
My goal was never to just create a company. A lot of people misinterpret that, as if I don't care about revenue or profit or any of those things. But what not being just a company means to me is not being just that - building something that actually makes a really big change in the world.
Figuring out what the next big trend is tells us what we should focus on.
The thing that we are trying to do at facebook, is just help people connect and communicate more efficiently.
Bill Gates has always been a mentor and inspiration for me even before I knew him. Just growing up, I admired how Microsoft was mission-focused.
All of my friends who have younger siblings who are going to college or high school - my number one piece of advice is: You should learn how to program.
Our goal is not to build a platform; it's to be cross all of them.
I look at Google and think they have a strong academic culture. Elegant solutions to complex problems.
My goal was never to make Facebook cool. I am not a cool person.
There are different ways to do innovation. You can plant a lot of seeds, not be committed to any particular one of them, but just see what grows. And this really isn't how we've approached this. We go mission-first, then focus on the pieces we need and go deep on them and be committed to them.
Video is growing very quickly on Facebook. A lot of people compare that to YouTube. I think that kind of makes sense. YouTube isn't the only video service, but I think it's the biggest, and it probably makes more sense to compare Facebook video to YouTube rather than Netflix because that's a completely different kind of content.
Facebook is really about communicating and telling stories... We think that people can really help spread awareness of organ donation and that they want to participate in this to their friends. And that can be a big part of helping solve the crisis that's out there.
Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.
Facebook is in a very different place than Apple, Google, Amazon, Samsung, and Microsoft. We are trying to build a community.
We talk about this concept of openness and transparency as the high-level ideal that we're moving towards at Facebook. The way that we get there is by empowering people to share and connect. The combination of those two things leads the world to become more open.
I don't have an alarm clock. If someone needs to wake me up, then I have my BlackBerry next to me.
I think we basically saw that the messaging space is bigger than we'd initially realized, and that the use cases that WhatsApp and Messenger have are more different than we had thought originally.
I think that people just have this core desire to express who they are. And I think that's always existed.
Really, who you are is defined by the people who you know - not even the people that you know, but the people you spend time with and the people that you love and the people that you work with. I guess we show your friends in your profile, but that's kind of different from the information you put in your profile.
Mobile is a lot closer to TV than it is to desktop.
We don't sell data; we don't allow anyone to sell data.
The only meat I eat is from animals I've killed myself.
Back, you know, a few generations ago, people didn't have a way to share information and express their opinions efficiently to a lot of people. But now they do. Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they're thinking and have their voice be heard.
I feel that the best companies are started not because the founder wanted a company but because the founder wanted to change the world... If you decide you want to found a company, you maybe start to develop your first idea. And hire lots of workers.
If you're always under the pressure of real identity, I think that is somewhat of a burden.
I started the site when I was 19. I didn't know much about business back then.
The companies that work are the ones that people really care about and have a vision for the world so do something you like.
I literally coded Facebook in my dorm room and launched it from my dorm room. I rented a server for $85 a month, and I funded it by putting an ad on the side, and we've funded ever since by putting ads on the side.
The amount of trust and bandwidth that you build up working with someone for five, seven, 10 years? It's just awesome. I care about openness and connectedness in a global sense.
A lot of times, I run a thought experiment: 'If I were not at Facebook, what would I be doing to make the world more open?'
Building a mission and building a business go hand in hand. The primary thing that excites me is the mission. But we have always had a healthy understanding that we need to do both.
We are a mission-driven company. In order to do this, we have to build a great team. And in order to do that, you need people to know they can make a bunch of money. So we need a business model to make a lot of money.
I care about helping to address these problems of social cohesion and understanding what economic problems people think exist.
Move fast with stable infrastructure.
It's really easy to have a nice philosophy about openness, but moving the world in that direction is a different thing. It requires both understanding where you want to go and being pragmatic about getting there.
