What if the Big Three automakers made products that were simple and easy to use - imagine a car with a user interface made by Apple - while also constantly trying to push the state of the art? What if they constantly sought out new technologies and ideas, and incorporated them into their products?

Daniel Lyons

Amid all the job losses of the Great Recession, there is one category of worker that the economic disruption has been good for: nonhumans.

Daniel Lyons

Work Great Good

Nvidia's CEO, Jen-Hsun Huang, is an engineer and a chip designer. He cofounded Nvidia and still runs it like a startup.

Daniel Lyons

Design Art Up

To make a vehicle autonomous, you need to gather massive streams of data from loads of sensors and cameras and process that data on the fly so that the car can 'see' what's around it.

Daniel Lyons

Car You Vehicle

'Do not track' probably won't spell doom for online advertisers. But it will put the burden on them to explain to consumers what targeted advertising is and why it's good for them. They'll have to come out of the shadows; they'll have to be honest with people. What a radical concept. I'm all for it.

Daniel Lyons

Good Won Wit

PayPal claims it can help merchants expand into international markets; its system makes it easier to do business with customers in multiple countries, for example, by handling tricky stuff like currency conversions automatically.

Daniel Lyons

Business Wit Versions

There's no special technological wizardry involved in what Groupon does.

Daniel Lyons

Wizard Up Technological

Content is supposed to be king. But in the world of electronic devices, Apple seems to be placing the crown on its own head, apparently believing that its iPad and iPhone are more important to customers than the books, movies, and music they store on them.

Daniel Lyons

Music Movies World

These days a typical netizen has dozens of online accounts. If you really want to be safe, you need to have a different password for each one, and each password needs to be incredibly complicated, with a mix of capital letters, symbols, and numbers. Who can keep all that stuff in their head?

Daniel Lyons

Zen You Word

I wanted to learn how to blog, so I was playing around with Wordpress and Typepad and Blogger, starting all these different blogs just to learn how these things work. I had a fake Sergey Brin blog, an anonymous, fake Ph.D kind of blog. I did it for, like, I don't know, six weeks, and the Steve Jobs one just caught on.

Daniel Lyons

Work Art Yin

The iPod wasn't the first MP3 player. Nor were the iPhone and iPad the first in their categories. The real reason for the success of these devices - the true unsung hero at Apple - is the iTunes software and iTunes Store. Because Apple provided them, it wasn't just selling hardware.

Daniel Lyons

War Success Were

There was a time when a company could not sell its shares to the public unless its revenues were growing and it was turning a profit. Companies that lost money were deemed too risky for public investors.

Daniel Lyons

Time Money Wing

For the most part, cookies aren't dangerous. They were created so advertisers could get a better idea of who you are and what you're interested in, so they could send you ads you're more likely to find relevant.

Daniel Lyons

Art Anger You

In the 2010 holiday quarter, Apple reported $26.7 billion in revenue, up 70 percent from a year before. That means it's nearly as big as IBM, which did $29 billion in the same quarter.

Daniel Lyons

Art Year Which

The iPhone is like 'omakase', the style of sushi where the chef chooses what you're going to eat, and might even tell you how to eat it - no wasabi allowed on this, no soy sauce allowed on that. Definitely no California rolls.

Daniel Lyons

You Where Wed

HubSpot is divided into 'neighborhoods,' each named after a section of Boston: North End, South End, Charlestown.

Daniel Lyons

Town Ton T

The technology, called near-field communication, involves a microchip that can send and receive data across very short distances, about four inches. Instead of swiping a credit card, you hold your phone near a reader and let the data zip between the two devices.

Daniel Lyons

Technology Communication Car

Apple is on fire, delivering smash hits across its entire product line. It's hard to think of another company that has ever been on such a roll.

Daniel Lyons

Tire Think Thin

Hubspot's leaders were not heroes but rather a pack of sales and marketing charlatans who spun a good story about magical transformation technology and got rich by selling shares in a company that still has never turned a profit.

Daniel Lyons

Technology Good Who

Android phones are sold by dozens of hardware makers, the biggest being Samsung, Motorola, and HTC. There are lots of different form factors. Slider phones. Phones with keyboards. Big screens, small screens, midsize screens.

Daniel Lyons

War Zen Wit

The chance to interact with big shots is drawing scads of aspiring entrepreneurs to Quora, along with venture capitalists and other Valley players.

Daniel Lyons

Chance Wit Wing

Mesh networking is an old idea. Oddly enough, the low-cost XO Laptop built by the 'One Laptop Per Child' organization - the so-called $100 laptop - was designed with built-in mesh networking. The idea with the XO machine was that many kids using those laptops would be out in rural areas without reliable Internet access.

Daniel Lyons

Instead of inventing a gobbledygook password, you join three simple words that come from a thought known only to you. If one day you were driving to work and ran over a frog that ended up flat, you might choose 'frog work flat.'

Daniel Lyons

Some people are using landline connections and dial-up modems to call ISPs in other countries and get onto the Internet. Still others are using satellite connections.

Daniel Lyons

In the world according to Apple, content is just a bunch of digital bits, easily copied, nothing special.

Daniel Lyons

I guess I always had made some assumptions about what it would be like to work in a tech company, and some were right, and some were wrong. I had a lot of, looking back on it, now naive ideas about how companies build their brands, and a lot of those notions I ended up realizing were kind of wrong.

Daniel Lyons

My job, originally, was to write blog posts for their 'HubSpot' blog. They have a business model built on content. Then I was writing e-books for them, and after I came back from L.A., they had this new plan to launch a podcast.

Daniel Lyons

I was a technology reporter. And I think everybody who covers tech at some point or another feels like a little kid with their face pressed against the glass looking in at the candy shop and going, 'Wow, it looks so cool and so much fun.'

Daniel Lyons

Some law firms now use artificial intelligence software to scan and read mountains of legal documents, work that previously was performed by highly paid human lawyers.

Daniel Lyons

My role on 'Silicon Valley' was so small that I didn't have a lot of influence anyway in the show. There are four guys who really write that show and run that show and then six or eight hanging out in a room kicking in a few bits.

Daniel Lyons

I wanted to write a book about what it's like to be 50 and trying to reinvent yourself - that struggle. There are all these books and inspirational speakers talking about being a lifelong learner, and it's so great to reinvent yourself, the brand of you. And I wanted to say, you know, it's not like that. It's actually really painful.

Daniel Lyons

The world of online marketing, where HubSpot operates, though, has a reputation for being kind of grubby. Our customers include people who make a living bombarding people with email offers or gaming Google's search algorithm or figuring out which kind of misleading subject line is most likely to trick someone into opening a message.

Daniel Lyons

If a developer wants to sell something via an iPad app - it's called an 'in-app purchase' - the transaction must go through Apple, which keeps 30 percent of the money and passes 70 percent on to the developer.

Daniel Lyons

Nobody ever imagined how quickly the Android mobile-phone platform would take off - not even Andy Rubin, the Silicon Valley engineer who created it.

Daniel Lyons

Most startups flame out or just muddle along. Your chances of spotting a unicorn, pre-horn, are incalculably small. But if, knowing that, you still want to toss aside your cushy job, at least listen to corporate vets who have made the transition.

Daniel Lyons

I was working at 'Forbes,' and I covered big enterprise companies - IBM, Sun, and EMC - and it was kind of boring. 'Forbes' only came out every other week, so it was not the most fast-paced job in the world. It was very nice, comfortable.

Daniel Lyons

Early on, Android phones were pitched as kind of ersatz iPhones, devices that could do most of what an iPhone did - but were available on carriers other than AT&T, a relatively horrible network that was the biggest source of complaints about Apple's transformative device.

Daniel Lyons

What if people could use the Internet to create a new kind of money, one that didn't involve governments and central banks and could be used anonymously, like cash?

Daniel Lyons

To be sure, robotics are not the only job killers out there, with outsourcing stealing far more gigs than automation.

Daniel Lyons

If your plumber or pool installer or local appliance store uses HubSpot software, HubSpot may be holding information about you without you even knowing it. We figure we're safe when we use online services. We figure we can trust the people who run them not to snoop on us. I used to believe that. I don't anymore.

Daniel Lyons

What if the Big Three automakers made products that were simple and easy to use - imagine a car with a user interface made by Apple - while also constantly trying to push the state of the art? What if they constantly sought out new technologies and ideas, and incorporated them into their products?

Daniel Lyons

You realize that if you're in the media business, technology is fundamentally what's driving the change in that business.

Daniel Lyons

Apple is very, very good at almost everything it does, and that includes corporate communications.

Daniel Lyons

People who write about technology love to huff and puff and hyperbolize. The fate of the entire world seems to hang on every move made by Microsoft or Google or Apple. Every new smart phone gets billed as a potential 'iPhone killer,' while every new product from Apple represents the dawn of a new era. It's ridiculous - and exhausting.

Daniel Lyons

Why can't modern tech companies both grow and turn a profit at the same time?

Daniel Lyons

Carrier networks were originally built for connecting phone calls. Now they're getting swamped with bandwidth-hogging data applications. Keeping up will require huge investments. Who's going to pay for that?

Daniel Lyons

HubSpot's offices occupy several floors of a 19th-century furniture factory that has been transformed into the cliche of what the home of a tech startup should look like: exposed beams, frosted glass, a big atrium, modern art hanging in the lobby.

Daniel Lyons

There are people who do things in tech that have the same skill sets that journalists have. They write, they edit, they put out press releases.

Daniel Lyons

I want to get in on how the media business is changing, how people are telling stories in new ways.

Daniel Lyons

People in startup-land live inside it. They see themselves as really good people even when they're doing something that's very bad. There's a huge disconnect from reality in the tech world.

Daniel Lyons

I think the issues around diversity of all kinds are really a huge problem in the startup world.

Daniel Lyons